Take control of SRI/ESG investor communications
A ten-step guide to effective (mainstream-IR-aligned) investor communications on sustainability.
Following this should enable companies to halve the amount of time they spend on SRI/ESG communications and double their reach and effectiveness.
Too many companies regard their CSR / sustainability report as the sole point of focus for their sustainability communications with capital markets.
They devote all of their effort to the publication of a single, multi-stakeholder document and do not focus enough on timeliness, distribution or direct communications with the investor / analyst stakeholder group.
To redress this, we believe that companies should divide their effort between:
- Issuing a Sustainability Results Statement
- Producing a CSR / Sustainability report
- Distributing these effectively