Take control of SRI/ESG investor communications
A ten-step guide to effective (mainstream-IR-aligned) investor communications on sustainability.
Following this should enable companies to halve the amount of time they spend on SRI/ESG communications and double their reach and effectiveness.
No. No. No. Maybe.
- No – US SRI investment funds tend to rely on ratings agencies for research and few have the analytical capacity to meet directly with companies
- No - very few US SRI investors have international funds – most are domestically focussed
- No – investors in the US are widely spread out and companies have to travel extensively to meet them all. To save money and carbon, dialogue with US-based SRI investors can be conducted by tele- and video- conference.
- Maybe - the only possible exceptions to this rule are global companies with extensive operations in the US (e.g. oil majors, big pharma etc.) where visits to SRI investors can be added onto other essential stakeholder dialogue.