Take control of SRI/ESG investor communications
A ten-step guide to effective (mainstream-IR-aligned) investor communications on sustainability.
Following this should enable companies to halve the amount of time they spend on SRI/ESG communications and double their reach and effectiveness.
As a first step, companies should understand the basics of the SRI/ESG industry and value chain.
They should learn about the market size and growth trends, fundamental motivations, strategies deployed, key players etc.
To assist with this, we have produced two SRI backgrounders:
- SRI Primer – an overview of the SRI industry structure, its communications processes, participants and terminologies
- Ecology of SRI - a map of all of the participants within the SRI industry and their respective roles
