Take control of SRI/ESG investor communications
A ten-step guide to effective (mainstream-IR-aligned) investor communications on sustainability.
Following this should enable companies to halve the amount of time they spend on SRI/ESG communications and double their reach and effectiveness.
Ultimately SRI communications on sustainability should be merged with other investor communications. This will take some time, but the following steps should help:
- Companies should develop a formal sustainability reporting timetable
- Companies should communicate regularly: report annually and hold direct meetings with investors on a two-year cycle
- Companies should publicise this timetable clearly to the investment community
